Orthogonal · May 11, 2017

44: Buckets of Ideas



This week, your boys on the ground discuss Brett's newest—nascent—venture and Andrew douses said idea in wisdom from NBC's reality hit, The Profit. Specifically, there are three components that dictate the success or failure of a business:

  • People
  • Product
  • Process

We dig into each of these aspects of Brett's new business and figure out what the potential problems are. Also, Brett repeatedly gets ahead of what Andrew wants to talk about and Andrew becomes audibly annoyed.


Brett's daughter calls him via FaceTime and scares the living hell out of both he and Andrew.


  • The Profit
  • Idea Sex
  • A Google Map showing the distance between Fullerton (where we record) and San Pedro (where Andrew's fired client is based).

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